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Being part of a heritage Danish design brand
Chief Executive Officer
Now is a great time to be part of a heritage Danish design brand. We are in a time where people demand more quality, they have an interest in sustainability and are certainly brand aware.
The era of poorly made, easily replaceable or imitation products is coming to an end. In this waste-aware environment, people look for strong products that stand the test of time. These products don’t just look like design classics, they behave like them too, delivering timeless design constructed to superb quality standards. They are products with strong roots and proven integrity in their craftsmanship. I’m very proud that this is what we create at d line.
I have been part of d line for over 25 years, and in that time have met many incredible people – from craftsmen to distributors to architects – and have seen our products grace many incredible projects. I’m as proud of the growth we have experienced as of the new areas we have pioneered and succeeded in. It shows that, despite many changes to the company, d line has remained a brand that is admired for its close attention to quality and for its strong and minimal design ethos. Design that endures both in its style and in its strength.
Our products are present in some of the world’s most beautiful buildings, designed by some of its most acclaimed and ambitious architects, and we have long and valued relationships with studios all over the world. In our work with them we are organised and smart, going to extraordinary lengths to specify total, modular and bespoke solutions across architectural hardware, sanitary ware and barrier-free solutions that will complement their vision. We are building on those relationships we have, while we continue to build new ones.
As we have always done, we continue to do what we do well whilst always looking forward. We look to new streamlined ways of working, to building these new relationships and to adapting and designing new products some of which are the first of their kind in the world.
As we move into fresh areas that meet new and emerging needs, this is indeed a great time to be part of d line – a heritage Danish design brand.
Hans Christian Petersen – Chief Executive Officer
d line designs, now in fresh colours and finishes
Having seen a need for our enduring designs to come in a wider range of aesthetic options, we’ve developed a line of different colours and finishes for our architectural ironmongery and bathroom accessories.
Most pieces in our Knud Holscher and Arne Jacobsen collections can be created in these finishes, but in accordance with our efforts in sustainability, they’re done so on a bespoke basis
Our products have long been created in premium metals (see below), but now we’ve added to the possibilities in both aesthetics and hygiene, through our work with physical vapour deposition (PVD).
With it we can now create our levers and sanitary ware in a brushed satin or a polished finish, in gunmetal, copper, charcoal and brass.
The use of PVD also means a warmer look can be created with our designs. Our development of the four finishes has resulted in combinations of materials and colours such as charcoal against smoked oak, while the brass was added for the low-fi glimmer it provides in darker spaces within restaurants, hotels and private homes – an elegant look that fits with our belief in timelessness over trends.
Four sophisticated solid RAL colours join our offer, created to pair with our minimal designs. The colours occupy a scale that starts and ends with Black and White as its two extremes, with darker, richer Dusty Grey and paler, cooler Telegrey occupying the space between.
The colours are created as much with mixing as with matching in mind – both to other sanitary ware and to purpose. Bathroom accessories in white, for example, are perfect for spaces like hospitals, as white denotes cleanness and implies sterility, making patients feel reassured.
With our solid metals, nothing changes – AISI 316 stainless steel and brass have long been our metals of choice, because they never date and meet our exacting quality standards.
We’ve always worked with solid brass because it wears and patinates over time to develop a beautiful effect.
Discover more about our colours and finishes here.
New d line door closer programmes open
In response to increasing requests by architects for door closers to complement the enduring aesthetics and quality of our architectural hardware, we’re launching two new programmes of door closers to meet a clear need. These programmes are d line advanced and d line essential.
Knud Holscher, who created our launch collection back in 1971, is responsible for the external design and finish for both programmes, while for the internal working parts we have chosen to work with leading access control experts.
d line advanced
The d line advanced programme is a premium line for which we chose to work with Dormakaba because of its reputation for consistency, convenience, functionality and excellent quality.
From rack-and-pinion to floor spring, every d line advanced cam action door closer is swift and easy to install, is CE-certified, and features a sleek, minimal cover design by Knud Holscher in signature d line AISI 316 stainless steel. The result is advanced, perfectly functioning internal components with advanced, perfectly finished materials and design.
d line essential
For the d line essential programme, we’ve created simple, quality door closers that are robust-yet-less-complex as a universal option that’s correspondingly priced.
Each piece in this programme is competitively priced and features well-functioning, well-engineered mechanisms beneath AISI 316 stainless steel covers by Knud Holscher. Neat-bodied and cam action, every door closer in this range is also CE-certified.
quality, inside and out
The result of our collaboration and efforts is a comprehensive range of door closers, each designed to our belief that every element of a building’s practical details – even those that are unseen – should be of the very best quality and design.
Discover more here.
d line on Surface Magazine’s The List
An unsolicited stamp of approval has been made on d line’s enduring designs by American contemporary design magazine Surface, whose pages are filled with stories and inspiration across the worlds of architecture, art, design, fashion and travel.
The magazine found d line via our Instagram account, which is filled with images and films by Norm Architects, of the shapes, detailing, process and product families that we are d line are proud to share.
The List is Surface Magazine’s curated gathering of brands, from big names to emerging talents, that it considers to be of the very best calibre. These include huge international players such as Hermés, Dior, Bvlgari and Chanel, and Danish design brands whose values of timeless, well-crafted, innovative design d line shares – brands such as Georg Jensen, Kvadrat, Carl Hansen & Søn and Fritz Hansen.
On the d line page on The List, our brand is described by Surface as:
“d line is an aptly named hardware company that connects Danish heritage to contemporary design. Its products embrace the timeless minimalism of the mid-20th century, adding an understated sophistication to architecture of today.”
Find our place on The List here.